Trade Fair – „Success Mall
Have you heard of the “K Trade Fair”? The K is the world's largest trade fair for the plastics and rubber industry and takes place in Düsseldorf. A. Schulman’s brief was for a modern, modular design concept, which should not only fit the Dusseldorf exhibition but could also be adapted to different stand sizes at numerous international trade fairs. No problem: bestzeit developed a stand designed as a “mall” - and thus supported the trade fair’s appearance in places including Dubai, Paris, Milan, Mexico City, Moscow and Istanbul.