Showroom on the road – The „Mazda Experience”
Mazda wants to make itself even more tangible as a brand and is breaking new ground in approaching potential customers. The company is touring Germany with a flexible, pop-up stand concept and visiting lively locations with high customer frequency.
pro concept, together with bestzeit, developed a modular installation for the ”Mazda Experience”, designed in wood, glass and steel for a unique staging of the brand, models and technology, in different dimensions to suit the size of the event.
by pro concept