Brand message for a successful logistics company
With a corporate history of more than 90 years, Emons is a grown brand - a constant player in the logistics market, appreciated by customers and partners alike. Like only few companies in the sector, Emons has a striking and memorable image that stands for the brand's values. And like every brand that has to meet the challenges of the future, Emons is also regularly developing its strategy, brand and corporate design.
On the basis of a workshop and comprehensive interviews on the industry's future topics like growth, international competition, price pressure and digitalization – the agency created first of all a new brand strategy and positioning for Emons. Subsequently, a communicative appearance of the company was developed.